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User Interviews Articles

Written by thoughtbot, your expert strategy, design, product management, and development partner.

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  1. Product Management Insights: Understanding Your Users

    This is a series where we delve into the world of product management. This week we discuss the art of understanding your users.

    Jared Turner, Jason Bailey, Bryce Morisako, Daniel Kim, Bethan Ashley & Victoria Bell
    May 28, 2024
    • Product Management
    • Usability Testing
    • User Interviews
    • Product Management Insights Series
    • Product Management Mentoring
  2. Incubator Update 3: Dionna & Danyelle at Womanish

    The key takeaway from this exercise, for me, was that some of these questions were truly hard to answer at first - but this was good news! The questions we initially struggled to answer shined a light on research we still needed to do.

    Daniel Garcia
    April 10, 2024
    • Incubator
    • Startup
    • Founder
    • User Interviews
    • Product Design Sprint
  3. Incubator update 1: Dionna & Danyelle at Womanish

    Discover the first weeks of the thoughtbot Incubator with Womanish — from assumptions to market segmentation and user research. Also hear about the experience from the founders themselves.

    Bethan Ashley
    March 11, 2024
    • Incubator
    • Startup
    • Founder
    • User Interviews
  4. Incubator Update 3 with Josh at Knect: Rapid Iterations Towards Insight

    Another session of the thoughtbot Incubator is coming to an end — here is everything we learned through user research, rapid prototyping, and feasibility spikes, along with our founder’s insights and next steps.

    Caro Sotillo Silva
    December 21, 2023
    • Incubator
    • Founder
    • Startup
    • User Interviews
    • Prototype
    • Product Strategy
  5. Incubator Update 2 with Josh at Knect: Dead Ends & Recovery

    Updates on the thoughtbot Startup Incubator with Knect — from user niches to high level solutions and insights from the founder himself.

    Rami Taibah
    November 29, 2023
    • Incubator
    • Founder
    • Startup
    • User Interviews
  6. Incubator update 1: Josh at Knect

    Learn all about the first weeks of the thoughtbot Startup Incubator with Knect — from user research to market experiments and insights from the founder himself.

    Caro Sotillo Silva
    November 9, 2023
    • Incubator
    • Founder
    • Startup
    • User Interviews
  7. Week 4 of thoughtbot Startup Incubator: AvidFirst

    The AvidFirst team is starting to crystallize the product idea through constant research and interviewing.

    Dave Iverson
    September 1, 2023
    • Incubator
    • Startup
    • Founder
    • Product Strategy
    • Interview Techniques
    • User Interviews
    • Interviews
  8. Playbook updates: New Rapid Product Validation Section and Designing Section Updates

    Over the last few months, we’ve made some big changes to our playbook. We’ve added a new section, Rapid Product Validation, and updated our Designing section.

    Kyle Fiedler
    April 7, 2020
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    • Design Sprints
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    • User Interviews
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    • Product
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