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Design Thinking Articles

Written by thoughtbot, your expert strategy, design, product management, and development partner.

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    • Design
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  1. Say ‘Yes’ to More Ideas With The Innovation Challenge

    thoughtbot can help your team by enabling them to use product and design-thinking to innovate faster.

    Kelly Gebo
    May 11, 2021
    • Product Design
    • Product Design Sprint
    • Coaching
    • Design Thinking
  2. New Case Study: Health Match 360

    We’ve released a Case Study sharing more of detail on the activities and findings of our Product Design Sprint with Health Match 360.

    Kelly Gebo
    January 7, 2021
    • Product Design Sprint
    • Design Thinking
    • Design Research
  3. Turning COVID Unknowns into an Ongoing Product Strategy

    How to strategically pivot your business and product roadmap by testing your assumptions and connecting with customers.

    Kelly Gebo
    September 2, 2020
    • Design Thinking
    • Design Research
    • User Research
    • Strategy
  4. When a Design Audit is Right for Your Team

    Design audits are an eye-opening, rewarding tool. Identifying when to use them is a skill of its own. Let’s explore the benefits for your brand and why a design audit might be the right choice for you and your team.

    Alex Chen
    August 24, 2020
    • Design Audit
    • Usability
    • Project Management
    • Design Thinking
    • Design
  5. Find opportunities for optimization and growth with a service blueprint

    A service blueprint is a powerful tool for organizational change and product transformation. What does one look like? How is it made? How do you use it?

    Dante Passera
    July 15, 2020
    • Service Design
    • Strategy
    • Design Thinking
  6. Using Design To Help Steel Warriors Fight Knife Crime

    How we applied design thinking to tackle a problem in our community.

    Miles Johnson
    April 30, 2020
    • Design Thinking
    • Workshops
    • Product Design
  7. How to prioritize work after a Product Design Sprint using an Impact/Effort Matrix

    A handy trick to plan & prioritize implementation with your team after a PDS.

    Kelly McCann
    January 29, 2020
    • Product Design Sprint
    • Design Thinking
    • Process
  8. Using Design Thinking to Plan a Trip Across the Country, part 1

    When working through the notion of relocating from one coast to another, design thinking processes were indispensible in planning the trip.

    Skipper Chong Warson
    November 22, 2019
    • Design Thinking
    • Design
  9. Sign up to receive a weekly recap from thoughtbot

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