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Articles by Kelly Gebo

  1. How Validating Your Idea First Can Save You Money

    We walk through the importance of product validation and how we’ve seen it succesfully save founders time and money in planning their first version product.

    Kelly Gebo
    September 21, 2021
    • Startup
    • Successful Products
    • MVP
    • Product Strategy
  2. Solving the Prototype Puzzle

    Curious what you can expect from a product prototype. Here is how we suggest getting the most out of a prototyping effort.

    Kelly Gebo
    August 19, 2021
    • Strategy
    • Successful Products
    • Startup
    • Product
  3. MVP vs PoC: What’s the Right Road?

    You have a product idea but aren’t sure how hard it is to build (or if it’s technically possible). thoughtbot shares our perspective when a Proof of Concept might be a good first step before moving forward with your MVP.

    Kelly Gebo
    August 3, 2021
    • Startup
    • Strategy
    • Product
    • Problem Solving
    • MVP
    • Successful Products
  4. I have a product idea. Now what do I do?

    Walking through how we work with founders to determine the best first step in exploring a business and product idea.

    Kelly Gebo
    July 20, 2021
    • Startup
    • Strategy
  5. New Case Study & A Look at Discovery Questions

    We are exited to share a new case study featuring our work with Grandstand and also highlighting the Discovery work that helped them quickly plan the right approach.

    Kelly Gebo
    July 13, 2021
    • Startup
    • Strategy
    • Successful Products
  6. New Case Study & Updated Services for Early-Stage Teams

    After a successful project with Oromoon and others, we’ve updated our services to better support early-stage companies and entrepreneurs.

    Kelly Gebo
    June 29, 2021
    • Startup
    • Strategy
    • Successful Products
  7. The Investment Pitch Package sets up your product and your business

    thoughtbot helps founders translate a product vision into a strong investor pitch deck with a validated prototype and a roadmap for bringing your product to life.

    Kelly Gebo
    May 13, 2021
    • Product
    • Successful Products
    • Startup
  8. Say ‘Yes’ to More Ideas With The Innovation Challenge

    thoughtbot can help your team by enabling them to use product and design-thinking to innovate faster.

    Kelly Gebo
    May 11, 2021
    • Product Design
    • Product Design Sprint
    • Coaching
    • Design Thinking
  9. Nail your product roadmap with a Discovery Sprint

    The Product Discovery Sprint will help you determine the right product roadmap for your idea.

    Kelly Gebo
    May 6, 2021
    • Product
    • Product Design
    • Design Research
  10. New health tech report looks at design in healthcare.

    After connecting with leaders across health tech product teams, we are excited to share the trends we are seeing. We hope these ideas help your product team reach their goals.

    Kelly Gebo
    March 22, 2021
    • Design
    • Health Tech
    • Product
    • Processes
    • Design Research
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